Mainstay Supplements
Founder · In development
A supplement brand I'm building now.
More soon.
Minneapolis, MN
Ben
Gerard
Founder and operator. Minneapolis.
About
I run Relentless Fitness, an online coaching business, and I'm building a supplement brand called Mainstay.
I started in my family's real estate business at fourteen and haven't stopped since. Roofing sales, brand ambassador work, UGC for consumer brands, and a product management internship at Marvin. I build things and I sell them, and I've been doing both since before I could drive.
I'm a senior at the University of Minnesota studying Business and Marketing Education with minors in Entrepreneurship and Management. I graduate in May 2027.
Mainstay is what I'm focused on now.
Projects
Relentless Fitness
Founder · Feb 2026 to present
Online coaching for college age men and young professionals.
I signed my first client in February 2026 and 15 within three months, with zero ad spend. Every one came from organic content and DM outreach, with a Calendly application funnel turning followers into discovery calls.
I run all of it. Brand, offer, pricing, programming, nutrition, weekly check ins, operations. Programs are delivered through Coach Catalyst.
3M+
organic views
600K+
best single post
Content
@benngerard · Feb 2026 to present
3M+ views in about six months across Instagram and TikTok. All organic, no paid promotion.
This isn't just posting. I built a content tracker and a script library, benchmarked formats against the top creators in the space, and run repeatable formats on a schedule, including a Bar Cheat Sheet carousel series on drinking without wrecking your physique. Every video runs a hook, objection, solution, CTA structure.
It's also the acquisition engine for Relentless. Those views are where the 15 clients came from.
Work
Trybe
UGC Content Creator, freelance
Feb 2026 to present
Short form UGC for direct response campaigns through the Trybe creator marketplace. Six brand partnerships so far. I edit in CapCut and focus on hook, pacing, and platform native formatting.
Gerard Team Homes
Marketing and Operations Manager
Jan 2019 to present
My family's residential real estate team, doing $12 to 17M in annual sales volume. I maintain a 5,000+ contact CRM in Real Geeks and run two to three direct mail campaigns a month. Seven years and counting.
Marvin
Product Management Intern
Jun to Aug 2026
Eagan, MN
Connected Home and Innovation team. Market and competitive research on products, trends, and pricing. Maintained internal product databases, analysed customer feedback for quality trends, and supported active launches across engineering, operations, and marketing.
CLRTY
Brand Ambassador and Product Sampling Rep
Jun 2025 to Jan 2026
Eagan, MN
Product sampling and education at liquor stores and live events. Set up displays to brand guidelines and reported sampling results and customer feedback to the marketing team.
Nordic Exteriors
Project Manager, contract
Mar 2024 to Jun 2025
Woodbury, MN
$550K+ in personal sales across 25+ residential roofing, siding, and window projects. I prospected and closed my own clients, wrote the proposals, and ran every job from budgeting through completion, including working directly with insurance adjusters on claims documentation and scope alignment.